Stakeholder management – Vindpark Takenehöjden

Together with the project owner, Essman Energy, we developed a brand to engage local residents, politicians, and other stakeholders in Takenehöjden (Årjäng), where a wind farm with 14 turbines is planned. The name was straightforward: Vindpark Takenehöjden. Presenting the project under the name Vindpark Takenehöjden, with consistency and well-crafted materials, quickly helped stakeholders form a connection to and understanding of both the project and its owner. This became particularly evident during consultation meetings and other encounters.

We carried out a process in which we considered factors such as the political landscape, what mattered to local residents, and the conditions for incentives and community involvement. In addition to the brand itself, the work resulted in materials such as invitations, ads, brochures/folders, posters, and virtual panoramic displays with visualizations.

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